HealthNow New York to Offer Cutting Edge Wellness Program Including Smart Phone Technology from Preventure

Coventry, RI (PRWEB) December 06, 2011

Preventure, a global corporate wellness company providing companies the financial and cultural benefits of a healthier workforce, announced it will deliver its wellness programs to HealthNow New York Inc.'s 425,000 commercial members beginning Jan. 1, 2012. HealthNow members will benefit from the most comprehensive and intuitive wellness technology available to make healthy lifestyle choices easier.

Preventure will provide HealthNow members with access to its expanded WellHealth Web Portal and complete mobile wellness toolkit. Members will have immediate access to convenient mobile applications enabling members to use their smart phones to track exercise, monitor eating habits, check restaurant meal choices, and more - anytime, anywhere. Mobile convenience will help make healthy choices easier for HealthNow members. This technology, developed with Preventure?s partner PureWellness, a leader in wellness technology, will also allow HealthNow members access to a web-based personal wellness dashboard, a variety of online workshops, fun wellness challenges and tools, and more. HealthNow will also offer an additional option for smart phone apps that can automatically track member?s steps and/or physical activity right from their phone.

HealthNow members will also have access to Preventure?s Smart Health Advisor, which is one of the most successful engagement tools available. Empowering individuals to take charge of their health and well-being, Smart Health Advisor integrates a health assessment with workshops, coaching and disease management into a platform for members. The system has the ability to take participant biometrics and responses to the HRA and direct participants to follow-up tools and support based on their specific health risks. Using a proprietary formula to determine the three highest health risk factors, members are provided a variety of options to find the health improvement route that works best for them, including web-based tools and live support including interactive dietician and personal trainer Q&A.

David Pickering, founder and CEO for Preventure, said, ?Preventure is excited that HealthNow?s 425,000 members will have access to our innovative ways to help people realize their wellness goals. In the end it?s all about engagement and providing personal support coupled with convenient online and mobile resources helps us engage more people in our wellness programs. Ultimately we expect this to mean more HealthNow members leading happier, healthier lives.?

?Engaging our members in wellness-related activities and providing them the tools to reach their fitness goals has always been a core focus for HealthNow,? said Karen Blount, vice president, Health Care Services at HealthNow. ?Our partnership with Preventure will further diversify our wellness offerings and empower our members to proactively improve their overall health through a host of interactive applications.

About Preventure

Preventure is a global provider of corporate wellness and health improvement programs specializing in comprehensive fitness and wellness benefits designed to improve health and productivity and decrease health care costs. Preventure helps corporations and health insurers understand, predict and control health risks and related costs. For more information contact Laura Walmsley at 1.888.321.4326 or info@preventure.com.

About HealthNow New York Inc.

HealthNow New York Inc., which is comprised of four health benefit companies that include BlueCross BlueShield of Western New York, BlueShield of Northeastern New York, HealthNow Administrative Services and Brokerage Concepts, Inc., offers a full range of insured, self-insured, and government programs and services covering businesses, families, and individuals, as well as life and disability coverage, dental and vision plans, and stop-loss coverage. The company's plans also include access to fitness, nutrition, wellness, stress management, and other options that engage members in their health.

Since their first division opened in 1936, HealthNow New York Inc. has helped millions of people gain access to outstanding health care. Today, they are focused on improving quality and outcomes through strengthened alliances with members, providers, and third-party partners.

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Dental Practitioners Discover a Revolutionary Technology that Automates Writing and Newsletter Distribution as an Effective Dental Marketing Tool

Denville, New Jersey (PRWEB) December 29, 2011

Nitin Chhoda, the founder and creator of Referral Ignition, has come up with dental newsletter, a new done-for-you marketing system that will revolutionize the private practices of dental practitioners. It was designed to keep dental private practitioners link to new and current patients, positions them as trusted advisors and experts and more importantly, generate referrals. Source: http://www.instantdentalnewsletter.com

Instant Dental Newsletter is guaranteed to:

????Increase Plan Acceptance Rates by building trust with patients
????Reactivate former patients using special promotions
????Minimize patient attrition rates
????Completely done-for-you service, dental practitioners decide type of content, how often it's sent, and delivery method
????Collect patient email addresses / contact information with patient "lead generation" tools
????Raise patient's Dental IQ - spotlight the "why" of treatment recommendations
????Turn website visits into office visits

Dental practitioners will find that marketing their practices has never been this easy. Nitin has himself proven that the future of a private practice is in the practitioner's hands, thus he has come up with this powerful tool that lead him to his present success.

As John Smith of DC puts it "The Instant Dental Newsletter is well overdue in our industry. It provides a perfect (and low-cost) way of staying in front of our patients in the midst of schedules that get tighter each and every day. This tool not only has the potential to further enhance the value of dental therapy, but also insures improved retention among active patients ? and thus better outcomes. This is a resource you'll want to try."

Each dental newsletter is professionally written and the articles showcase patient relevant information that build trust and create a favorable impression of the dental practice with new patients before they even step into the office.

Each issue is aimed at capturing and keeping the subscribers' interest and inspiring them to become the "human billboards" to market the dental clinic. It is a proven and effective dental marketing tool which utilizes less human and time resources.

To discover why thousands of dental practices trust and use instant dental newsletter to grow their practice, please visit our website.

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Related Dental Insurance Press Releases

Bayer CropScience?s TwinLink? Cotton Technology Receives Full Authorization in the US

Monheim (PRWEB) January 27, 2012

Bayer CropScience is pleased to announce that it has received registration from the US Environmental Protection Agency (EPA) for its TwinLink? technology for cotton in the USA. The EPA registration completes the federal regulatory authorization of this technology in the US.

TwinLink technology combines insect-resistance for effective management of a number of lepidopteran pests (caterpillars) and tolerance to glufosinate-ammonium herbicides (Liberty?). When commercialized, TwinLink technology will be offered to US cotton growers as a stack with GlyTol?, the company?s proprietary glyphosate tolerance technology. This stacked product will be the industry?s first dual-gene herbicide tolerance, dual-gene insect resistance solution for cotton, allowing farmers to manage the pests and weeds that reduce yields and fiber quality, as well as prevent or postpone the onset of weed and pest resistance.

"TwinLink-technology will be an important solution for cotton farmers looking to improve their crop management choices and increase their productivity in a sustainable way. It is also a critical tool for effective weed and insect resistance management - a serious challenge facing growers in the US and increasingly in other important production areas around the world,? said Mathias Kremer, Head of the BioScience business unit of Bayer CropScience.

It is anticipated that the first cotton varieties with the TwinLink and GlyTol stacked traits will be available in the US from 2013 onwards, pending additional regulatory approvals in key import countries. To date, TwinLink has been approved in Australia/New Zealand, Brazil, Canada and the US. Additional regulatory approvals are pending globally.

TwinLink is the next product in a series of new weed and insect management solutions being developed for the cotton farmer by Bayer CropScience. In 2011, the company launched three new cotton products containing GlyTol in high-performance FiberMax? cotton seed varieties in the US, including the cotton industry?s first combined dual herbicide tolerant varieties featuring both GlyTol and LibertyLink- technologies.

Cotton is one of the key crops at Bayer CropScience, which ranks first in the world cotton seed market.

About Bayer CropScience

Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience, a subgroup of Bayer AG with annual sales of EUR 6.830 billion (2010), is one of the world?s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and traits. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of 20,700 and is represented in more than 120 countries. This and further news is available at: http://www.press.bayercropscience.com.

Contact:

Richard Breum, Tel. +49 2173 38-3270

E-Mail: Richard.Breum(at)bayer(dot)com

Find more information at http://www.bayercropscience.com.

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Forward-Looking Statements

This release may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer?s public reports which are available on the Bayer website at http://www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

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